Local Search Optimisation
Local Search Optimisation is something that I advocate for any business that operates in a specific geography and services customers in that area. In addition it is relevant for large national multi unit type businesses that operate in multiple geographies.
It is about getting found by customers looking for your product and service in that geography. The video is simply an introduction as there are many strategies and tactics that can be used to get found by local businesses.
Don’t think this is important? Consider that at least 60% or more of all searches conducted online are thought to be local in nature.
If you have any questions please comment below and I’ll do my best to answer them.
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